Do you know the seven principles of persuasion that can affect each and every one of your prospect's business decisions? If not, you should! And, after attending this full-day workshop, you will.

Stephen presents an in-depth exploration of the psychology of motivating others, effortlessly! Students will learn how to:

• Generate more sales leads
• Motivate consumers to ask for the sale, and
• Get valuable concessions from any negotiation

By the end of the day, each participant will walk away with a comprehensive understanding of how to persuade others, in addition to over 100 specific tactics developed to enable them to succeed in all of their future marketing, selling and negotiations

Topics Covered

• The 7 principles of persuasion
• The mental process behind the “buying decision”
• Organizing sales presentations for maximum effect
• Effortlessly generating motivation and desire
• Obtaining meaningful commitment from your prospects
• Increasing the perceived value of any product or service
• Bulletproof qualifying and closing techniques

Parts of this seminar are reflected in my articles:
The Value of Professional Designations?
Entertainment Expenses or Smart Investments?